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Epsilon Sigma Phi engaged in strategic analysis, using an Alignment Model, to prepare its new five
year strategic plan. The overall purpose of the model is to ensure strong alignment among the
organization's mission and its resources to effectively operate the organization. The Board reviewed
the previous strategic plan to determine  important issues to include in the new plan. In addition, the
Board considered needs and concerns that were identified by the membership through web-based
input and the membership attending the 2010 JCEP Leadership Meeting.  Through break-out sessions
each Region reviewed one of the 4 Goals of the Plan for revisions.

At its 2010 Mid-year Board Meeting, the Board completed the strategic planning process by reviewing
the strategic "philosophy," revisiting the organization's mission, vision and values statements.  Issues
identified in the current strategic plan, web input, and discussions at JCEP Meeting were grouped into
common categories. The Board members worked on Goals most aligned with their ESP roles and
responsibilities.  In response to the recurring suggestion and need to simplify the document, major
goals were established with bulleted objectives for achieving those goals. The plan provides guidance
for budgeting and operational planning over the next five years.

Core Ideology

Mission Statement

Epsilon Sigma Phi (ESP) is dedicated to fostering standards of excellence in the Extension System
and developing the Extension profession and professional.

Vision Statement

Epsilon Sigma Phi leads the Extension System in providing and facilitating professional development
that focuses on the Extension organization and the Extension professional.

Preferred Future

Epsilon Sigma Phi envisions the characteristics and needs of the organization's future and potential
annual and life members, and innovatively and resourcefully responds to those needs. Epsilon Sigma
Phi is recognized as the Extension system provider and facilitator of professional development that
focuses on the Extension organization and roles of the Extension professional. Epsilon Sigma Phi will
provide national leadership in leadership development for Extension professional associations.

Values are descriptive words that communicate the core priorities, attitudes, styles, and beliefs in the
organization's culture, including what drives members' priorities and how they truly act in the organization,
etc. The Board identified the following four core priority values.

• Professional Excellence
• Leadership Development
• Belief in the Extension System/Public Education
• Serving People through Education

The Board identified the following four strategic goals to guide the work plans for the next five years.

1. Promote Internal and External Communications
2. Provide sustainable organizational leadership
3. Provide and enhance professional development opportunities to members
4. Provide for the Fiscal Integrity of the Organization

The Board provides the following strategic goals and objectives which will be supported by yearly
action plans, created by the National Committees and National Officers.  Each of the committees
will incorporate the appropriate objectives into their yearly action plan.  All ESP members are
encouraged to participate in the accomplishment of work plans through participation in a National
Committee and/or actively working to support their local chapters.  The following is a working/living
document and periodic review and revision will be accomplished through annual POW’s.

This 2011-2015 National ESP Strategic Plan is an instrument for the planning of and the accomplishment
of association goals and is dependent upon continued input of our membership.

2011-2015 National Epsilon Sigma Phi Strategic Plan

Goal 1: Promote internal and external communications.

Objectives

• Assist chapters in developing and implementing a marketing plan by capitalizing on the marketing
  successes of chapters from all regions.
• Promote opportunities and benefits of membership in the organization.
• Engage administrators and all extension association leaders in regular conversations.
• Enhance regular communication and support through the national board to state chapters.
• Promote the value of the Extension System as an informal educational system to faculty/staff,
  administrators, and others.

Goal 2: Provide sustainable organizational leadership

Objectives

• Provide resources, training and mentoring to support the development and succession of chapter
  and national leadership.
• Encourage opportunities for life members to participate in and mentor chapters.
• Ensure diverse members have leadership opportunities in ESP (1862, 1890, 1994, young professionals,
  life members, etc.).
• Review and revise the organization’s structures and policies as needed.
• Represent ESP in JCEP leadership.
• Provide recognition opportunities for chapters and membership.

Goal 3: Provide and enhance professional development opportunities to members.

Objectives

• Be responsive to the professional development needs of members.
• Respond to the needs for lifelong learning of our life members.
• Continue collaborative efforts with JCEP partners to encourage multi-state, multi-disciplinary
  initiatives.
• Continue to promote alternative methods and technologies for delivery of professional development
  and leadership development.
• Provide training for chapter leadership to enhance and sustain organization goals.

Goal 4 - Provide for the Fiscal Integrity of the Organization

Objectives

• Develop, implement, and review a financial plan to optimize financial resources of the Organization Fund
  (operation of the organization) and the Development fund  (provides scholarship, grants and recognition)
• Provide a budget to include professional development and recognition of members.
• Assess the fiscal integrity of the organization on a regular basis by the Resource Development and
  Management Committee and National Office
• Increase the financial resources by continuing to build the Development Fund through a
  organized campaign.
• Provide financial resources for training in support of National and Chapter Leadership.